In this project, the client’s goal was to make an informed decision about entering Pakistan’s infant formula market. After clarifying the key questions and expectations, the IPA team formed a research unit in both Iran and Pakistan to gather reliable, on-the-ground data. Within one month, essential information—such as Iran’s export statistics, Pakistan’s official and unofficial import volumes, market prices, sales channels, distribution networks, and various applications of infant formula—was collected.
This comprehensive report provided the client with a clear picture of the Pakistani market and helped pave the way for a confident market-entry decision.
We began our activities 7 years ago by entering the Pakistani market, and over the years we have built an extensive network and gained deep insight into this market. Today, as an export management company, we leverage our experience, relationships, and marketing infrastructure to make the entry of Iranian products into the Pakistani market simpler, faster, and more reliable.