Chickpea Export

In this project, the IPA team first analyzed the Pakistani market, focusing on the optimal timing for product entry and examining competitors from Russia, Australia, India, and Canada. After evaluating prices and market demand for different sizes of Iranian chickpeas, the optimal size and entry time were determined.

Next, the customer-acquisition process was carried out in key cities including Karachi, Lahore, and Faisalabad, ultimately selecting a reputable buyer in Karachi as the suitable business partner.

To mitigate the risk of price fluctuations, the IPA team proposed and implemented a cost-effective storage solution in Karachi. Finally, with full oversight of procurement, transportation, and secure delivery, the transaction was successfully completed, ensuring satisfaction for both parties.